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The Sports Career Blog/Sports Business/5 Ways To Create Meaningful Sponsorship Partnerships Through Relationships, Strategy & Data
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5 Ways To Create Meaningful Sponsorship Partnerships Through Relationships, Strategy & Data

Reem Abdalazem Bossaty

Today’s Masterclass episode is all about 5 Ways To Create Meaningful Sponsorship Partnerships Through Relationships, Strategy & Data

Learn from five Sponsorship Professionals sharing their tips and strategies on how to create effective Sports Sponsorship Partnerships.

In this episode you will learn:

  • Vickie Saunders, Founder of The Brand Builders shares why relationships are key in Sports Sponsorship.
  • ​​Sally Hancockthe Managing Partner Y Sport, explains why having a clear strategy is vital in Sports Sponsorship.
  • ​Jackie Fastthe Managing Partner at Sandbox Studios VC explains to succeed n sponsorship is about what value you can offer to a sponsor and then communicating that effectively with clear goals.
  • Ishveen Jollythe CEO and Founder at OpenSponsorship, provides how athletes like Steph Curry with Underarm can be a great asset to the Brands bottom line.
  • ​​​Sophie Morristhe Co-Founder & Director of Millharbour Marketing she shares how Sponsorship in Sports is more professional when it’s backed up with clearly measured goals and data analysis


Resources & links mentioned in this episode:

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