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The Sports Career Blog/Sports Sponsorship/How important is ‘Relationship Building’ in Sports Sponsorship?
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How important is ‘Relationship Building’ in Sports Sponsorship?

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This week's podcast is with Vickie Saunders.

Vickie is an author, speaker and the founder of the Brand Builders.

Where she specialises in the sponsorship process and personal branding with companies and elite athletes by supporting their needs by creating authentic value with both parties.

In this episode you will learn:

  • You will understand the importance of relationship building in sports sponsorship.
  • ​Vickie provides you tips on how you can pursue a career in sports sponsorship?
  • ​Most of all, your will learn the reality of why sponsorship has a big financial impact in the sports industry.

Resources & links in this episode:

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